Author: sitedesign

Smart Strategies for Airlines to Boost Revenue and Enhance Customer Experiences
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Smart Strategies for Airlines to Boost Revenue and Enhance Customer Experiences

Airlines have always sought to augment their revenues, even before the pandemic. One such method has been the increasing focus on ancillary revenues, or revenues that come from non-ticket sources. This strategy highlights the airline industry’s dedication to maximising profitability while prioritising customer experiences. It’s no secret that the travel industry is constantly evolving, traditional...

How AI is Influencing the Airline Industry
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How AI is Influencing the Airline Industry

Today, the modern consumer is constantly shifting across buying channels, and businesses that adapt to this can minimise the impact of disruption of their passengers experience across all touchpoints of their journey and drive brand loyalty.  Artificial Intelligence (AI) is playing an increasingly important role in the airline industry. The global AI in the aviation...

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Passengers + Planet = Profit

Technology Solutions expert Raza Barkatali explains to Data Clarity why he sees caring for Passengers and the Planet is fundamental to delivering Profit for the aviation industry.  “With the pressures of coming out of the COVID pandemic multiplied by increased energy costs, passenger and crew demand pressures, and climate change requirements many carriers and suppliers...

Unlock The Potential of Travel Retail: Creating Customer Value Through Dynamic Data-Driven Retailing
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Unlock The Potential of Travel Retail: Creating Customer Value Through Dynamic Data-Driven Retailing

Airline technologies and traditional sales strategies that have served the industry well for many years may not be as successful in their future growth ambitions. As we now turn our attention to airlines, we explore how technological advancements in retailing could help to unlock significant revenue opportunities, which according to McKinsey, airline retailing – essentially selling...

From Flight Centricity to Customer Centricity: ClarityIFR Revolutionises Inflight Retail to Improve Customer Experiences and Drive Revenue Opportunities
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From Flight Centricity to Customer Centricity: ClarityIFR Revolutionises Inflight Retail to Improve Customer Experiences and Drive Revenue Opportunities

As we enter 2023, the global airline industry continues with raised hopes to regain its benchmark performance to pre-covid levels but set with new retail standards; Airlines must gain traction from a digital perspective suited to today’s expectations of passengers.  The airline industry has changed dramatically during the last several decades, and before COVID-19, travel...